Transitions Optical Introduces Business Resources and Point-of-Sale Catalog to…

New Marketing Tools Encourage Patient Dialogue

Cambridge, ON., April 25, 2013 – Transitions Optical, Inc. has released a new Business Resources and Point-of-Sale (POS) Guide for 2013. The guide directs eyecare professionals to tools and programs that are designed to help improve dialogue with patients and aid in practice growth. New resources are available in both English and French, and reflect the look of Transitions Optical’s consumer outreach campaign. Many materials feature information on the choices available through the Transitions® family of products, prompting patients to consider which Transitions® lenses are right for them.

File Name:
Canada_POS guide_English_Final.doc
File Format: doc
Resource Type: Document
Join PRO Now!