ORLANDO, Fla., Jan. 24, 2011 – More than 500 million people worldwide are now actively using Facebook; and Transitions Optical, Inc. is providing resources for eyecare professionals in Canada to join the conversation and spread the message of healthy sight through social media. At the 15th annual Transitions Academy here today, Transitions Optical announced the launch of the Transitions Lenses: Healthy Sight Professionals (Canada) Facebook page, and encouraged attendees to begin using it as a forum for resources and Transitions Optical news. Transitions also introduced Putting Your Practice on Facebook and Getting Social: Social Media For Your Practice – guide books designed to help eyecare professionals best utilize social media as a valuable business tool to stay top-of-mind with patients and build their businesses. All of these resources are available in both English and French.

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nr_Canada_Facebook Page and Guide Launch_English.doc
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