SURVEY SHOWS NEED FOR EYE HEALTH EDUCATION AMONG BABY BOOMERS

Lack of Awareness, Improper Eyecare Could Increase Risk For Disease

CAMBRIDGE, Ontario, April 17, 2009 – A recent online survey conducted on behalf of Transitions Optical, Inc. by Ipsos Reid found that baby boomers – those age 43-62 – are largely unaware of warning signs and symptoms of age-related eye diseases, for which they are increasingly at risk. The survey also revealed that 74 percent of respondents had not visited their eyecare professional within the last 12 months. These results demonstrate a need for education about eye diseases and the importance of regular eye care among Canadian adults.

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