Ramped Up Transitions Optical Media Campaign Drives Interest in Family…

CAMBRIDGE, ON., Aug. 13, 2013 – Eyecare professionals who are embracing the opportunity to offer the full Transitions® family of products are experiencing strong results in the midst of Transitions Optical, Inc.’s largest media campaign to date. The company’s advertisements feature all three everyday adaptive lens options for the first time this year, making viewers aware of their choices and encouraging them to ask their local eyecare professionals which product is best for them.

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