Transitions Optical Announces Appointments to Marketing Team

PINELLAS PARK, Fla., June 16, 2014 — Transitions Optical, Inc. has named Sherianne James director, global marketing and Patience Cook associate director, North America marketing, effective immediately.

“Transitions Optical has always been committed to programs that drive the strength of our consumer brand and grow the photochromic category,” said Paddy McDermott, president, Transitions Optical. “Sherianne’s and Patience’s robust marketing experience and deep knowledge of the Transitions® brand will help to continue to position Transitions® lenses as a highly recognized consumer brand and Transitions Optical as a technology and marketing leader in the optical industry.”

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